ISBN 9780071067942,A Gentle Guide To Research Methods

A Gentle Guide To Research Methods

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ISBN 9780071067942
Publisher

Tata McGraw - Hill Education

Publication Year 2010
ISBN-13

ISBN 9780071067942

ISBN-10 0071067949
Binding

Paperback

Number of Pages 332 Pages
Language (English)
Subject

Business

A Gentle Guide to Research Methods explains what research is, and guides you through choosing and using the method best suited to your needs, with detailed examples from a wide range of disciplines. It also gives you practical "nuts and bolts" advice about how to avoid classic problems and how to get the most out of your project. Written in a down-to-earth and highly accessible style, this unique book provides an overview of the "big picture" of research and of how this links to practical details. Salient Features It covers the whole process of conducting research, including: Choosing a research topic and research design Data collection methods Data analysis and statistics Writing up The authors also provide invaluable advice about planning your research so that it can help you with your career plans and life aspirations. TABLE OF CONTENTS Introduction 1. About research 2. Research design 3. Generic advice 4. Data collection 5. Data analysis Conclusion: The end game
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