ISBN 9780070670976,Cats The Nine Lives Of Innovation

Cats The Nine Lives Of Innovation


Tata Mcgraw Hill

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ISBN 9780070670976
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ISBN 9780070670976

Tata Mcgraw Hill

Publication Year 2009

ISBN 9780070670976

ISBN-10 0070670978


Number of Pages 192 Pages
Language (English)

Economics, finance, business & management

In this book, the author explains the four challenges to innovation that are found in every business and organization. Then he reveals the nine "lives" of innovation, offering practical ways to unleash it in our everyday lives. Unlike other books, which talk about innovation in the abstract, Cats! is full of simple yet profound information and anecdotes that can be used to spark the curiosity and creativity within every employee and, thus, inspire innovative approaches to ordinary situations.

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