ISBN 9789351109044,Designing For Performance

Designing For Performance

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ISBN 9789351109044
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ISBN 9789351109044
Publisher

Shroff Publishers

Publication Year 2014
ISBN-13

ISBN 9789351109044

ISBN-10 9351109046
Binding

Paperback

Number of Pages 200 Pages
Language (English)
Subject

Certification Exams

As a web designer, you encounter tough choices when it comes to weighing aesthetics and performance. Good content, layout, images, and interactivity are essential for engaging your audience, and each of these elements have an enormous impact on page load time and the end-user experience. In this practical book, Lara Hogan helps you approach projects with page speed in mind, showing you how to test and benchmark which design choices are most critical. To get started, all you need are basic HTML and CSS skills and Photoshop experience. Topics include: The impact of page load time on your site, brand, and users Page speed basics: how browsers retrieve and render content Best practices for optimizing and loading images How to clean up HTML and CSS, and optimize web fonts Mobile-first design with performance goals by breakpoint Using tools to measure performance as your site evolves Methods for shaping an organization?s performance culture About the Author Lara Callender Hogan is the Senior Engineering Manager of Performance at Etsy and the author of Designing for Performance. She champions performance as a part of the overall user experience, striking a balance between aesthetics and speed, and building performance into company culture.

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