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Considering the immense interest of both the academics and practitioners in the growth and developments in Indian economy, there is an urgent need for a comprehensive guide to provide useful information on doing business in the Indian context. This book covers a wide range of issues and topics useful for investors, organisations and managers who are already doing business, or intend to start one, in India.
Written by academic experts in their respective fields, this book presents key information on the following topics: geography, politics, the legal system, a brief historical background, the economy and economic factors, national infrastructure, regulatory environment (convertibility of local currency, sectors open to foreign investors, extent of foreign ownership allowed), how to negotiate in India, privatisation, hot sectors for investors, incentives for foreign investors, competitive environment, advertising and marketing, promotion, distribution, conducting/ implementing business (i.e. strategies for investing in India, mode of entry), possible business structures, culture/business customs/ practices/ etiquette and greetings/ gestures/ conversation and related issues.
This book will help, facilitate and guide foreign investors to start, establish and successfully do business in India. Apart from practitioners, it provides excellent references for students and researchers in the fields of International Management, International HRM, Cross-Cultural Management, Business Communication and Asian Business Studies.