ISBN 9789351192428,E-Marketing In Digital Age: Text & Cases, 2Nd Ed

E-Marketing In Digital Age: Text & Cases, 2Nd Ed

Publisher:

Dreamtech Press

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ISBN 9789351192428
Publisher

Dreamtech Press

Publication Year 2013
ISBN-13

ISBN 9789351192428

ISBN-10 9351192423
Binding

Paperback

Number of Pages 372 Pages
Language (English)
Subject

Computer Engineering

This Book Is Designed For The Students Of Mba, Pgdm, Dbm, Mms, Mmm, Pursuing Marketing Management As Their Major In Their Post Graduate (Masters) Degree Programme In Business Management. This Book Provides A Strategic Framework For E-Marketing Management, Leading To Competitive Advantage For A Business Enterprise. E-Marketing Is Also Called As Online Marketing, Internet Marketing, Virtual Marketing Or Web Marketing Etc. Internet Has Brought Many Unique Benefits To Marketing.
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