ISBN 9780241953655,Enchantment

Enchantment

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ISBN 9780241953655
Publisher

Penguin Group USA, Inc

Publication Year 2012
ISBN-13

ISBN 9780241953655

ISBN-10 0241953650
Binding

Paperback

Number of Pages 240 Pages
Subject

Advice on careers & achieving success

How do companies such as Apple create such enchanting products? And how do some people always seem to enchant others? According to the author, anyone can learn the art of enchantment. It transforms situations and relationships, turns cynics into believers and changes hearts and minds. He explains all the tactics you need to enchant.