ISBN 9788126524679,Event Marketing: How To Successfully Promote Events, Festivals, Conventions, And Expositions

Event Marketing: How To Successfully Promote Events, Festivals, Conventions, And Expositions

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ISBN 9788126524679
Publisher

Wiley India Pvt Ltd

Publication Year 2009
ISBN-13

ISBN 9788126524679

ISBN-10 8126524677
Binding

Paperback

Number of Pages 252 Pages
Language (English)
Subject

Computer Engineering

How Do You Find A Sponsor For Your Festival? How Do You Get People To Attend Seminars At Your Conference? How Do You Ensure That Your Corporation'S Message Is Being Communicated At An Event? Effective Marketing Of An Event Involves Advertising, Sales, Public Relations, Community Involvement, To Name A Few Components, All Integrated Into A Campaign Designed To Attract Interest, To Persuade One To Take Action, And To Achieve Desired Quantitative And Qualitative Results For The Event.
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