ISBN 9780755388967,Everything You Know About Business is Wrong

Everything You Know About Business is Wrong

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ISBN 9780755388967
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ISBN 9780755388967
Publisher

Headline Book Publishing

Publication Year 2010
ISBN-13

ISBN 9780755388967

ISBN-10 0755388968
Binding

Paperback

Number of Pages 224 Pages
Language (English)
Subject

Business

How to Unstick Your Thinking and Upgrade Your Rules of Thumb) To be brilliant in business you have to dare to be different. It means going against the grain, taking risks and never giving up despite the challenges hurled at you. Everything You Know About Business Is Wrong is the bible for the unconventional business brain who won't accept anything but excellence. Based on the ideas in the author's pithy column 'Don't You Believe It' for Management Today, Alastair Dryburgh takes modern business myths and blows them apart. Did you know that:- Cost cutting is a bad way to boost profits? That you shouldn't always give 110%? Incentives don't encourage people to do useful things? So much of what we learn about business is plain wrong. It's time to challenge your assumptions and learn about the things that will help you be successful.
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