ISBN 9780805818185,Excellent Public Relations and Effective Organizations

Excellent Public Relations and Effective Organizations

Rs6665

Publisher

Routledge

Publication Year 2002
ISBN-13

ISBN 9780805818185

ISBN-10 0805818189
Binding

Paperback

Number of Pages 672 Pages
Subject

Public relations

This volume is the final product of the \"excellence project\" - a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. It contains many new statistical analyses of the survey data and more details from the case studies.
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