n this highly competitive world, the importance of satisfied customers is undeniable. Memorable and differentiable services are important in all facets. This book by Debashis Sarkar offers valuable insights and observations to keep customers happy. How Can I Help You?: 5 Mistakes To Avoid In Customer Service offers important tactics and strategies to nurture and retain the customers by avoiding five mistakes while dealing with them. With examples and case studies, the book highlights the importance of keeping the customers content with the service provided.
What is service? What is quality service and how is it different from quality service excellence? What is customer service experience? Who drives the agenda of service in a company? How can one avoid intimidating customers? The book answers all these questions and many more. Divided into six sections, the book demystifies service and discusses strategic and leadership missteps. Debashish also covers people and action missteps in this book.
How Can I Help You?: 5 Mistakes To Avoid In Customer Service also offers tips to enhance Team-Service Performance, to build a Customer-centric Culture, and to build a Healthy Organizational Environment. It is inclusive of the fifteen rules of Complaint Management, Customers as a Resource, Serving with Speed, Business Excellence Models and Corporate Social Responsibility.
Written in a simple manner, the book also highlights the importance of Tracking Customer Defection as a strategic imperative, the Call Centre Pitfalls, Low-Cost Hurdles, Transparency as a Differentiator, Suitable Organizational Structures, Unified Service Strategies and Resonating the Brand Promise.
Published in 2013, How Can I Help You?: 5 Mistakes To Avoid In Customer Service is popular among entrepreneurs.