ISBN 9780875848631,Information Rules

Information Rules

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ISBN 9780875848631
Publisher

Harvard Universal Press

Publication Year 1998
ISBN-13

ISBN 9780875848631

ISBN-10 087584863X
Binding

Hardback

Number of Pages 368 Pages
Subject

Business strategy

Explains that long-standing economic concepts provide the understanding to succeed in the information age. This book explains the moves that help business leaders navigate successfully through the information economy. It argues that managers must understand the fundamental economics of information technology to develop effective strategies.
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