ISBN 9780070680159,International Business Environment

International Business Environment



Tata McGraw - Hill Education

Publication Year 2010

ISBN 9780070680159

ISBN-10 0070680159


Number of Pages 592 Pages
Language (English)


With corporations increasingly assuming transnational and multinational character, and nations continually forging cross-border economic linkages, the knowledge of changing domestic macroeconomic environments of foreign countries and their implications for businesses has become imperative for the successful operation of international business activities. Written by a seasoned economist with rich teaching, research and consulting experience, International Business Environment presents a broad overview of international business environment, international finance and international management. The book discusses: Current global business landscape particularly the aftermath of Sub-prime crisis, structure and strategies of MNCs, and government policies Functioning of and recent developments in global financial system International flow of commodities, services and capital Divergent socio-cultural norms of countries and their business implications Dynamics of corruption and negotiation in international business Lucidly explaining and evaluating theoretical issues and their actual and potential applications, as well as contemporary developments, the book is useful for students and professionals alike.