Publisher |
Aph Publishing Corporation |
Publication Year |
2009 |
ISBN-13 |
9788131306888 |
ISBN-10 |
8131306887 |
Binding |
Hardcover |
Number of Pages |
255 Pages |
Language |
(English) |
Dimensions (Cms) |
20 x 14 x 4 |
Weight (grms) |
788 |
Event Management is a multi-million dollar industry, growing rapidly, with mega shows and events hosted regularly. The industry includes fields such as meeting, incentives, conventions and events, exhibitions, conferences and seminars as well as live music and sporting events. The recent growth of festivals and events as an industry around the world means that the management can no longer be adhoc. The present book provides an introduction to the principles and practices associated with event management. It introduces the key concepts of event planning and management, discusses the key components for staging an event, and covers the whole process from creation to evaluation and examines the events industry within its broader business context. It is a must-have introductory text providing a complete a-z of the principles and practices associated with planning, managing and staging events.
S. R. Singh
Aph Publishing Corporation