ISBN 9780415320184,Management

Management

Author:

Morgen Witzel

Publisher:

Routledge

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ISBN 9780415320184
Publisher

Routledge

Publication Year 2004
ISBN-13

ISBN 9780415320184

ISBN-10 0415320186
Binding

Paperback

Number of Pages 224 Pages
Subject

Business studies: general

Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from Cadbury and Enron to the marketing of fried chicken in China, it explains the key
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