ISBN 9788120345379,Managing Transformation : Objectives To Outcomes

Managing Transformation : Objectives To Outcomes

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ISBN 9788120345379

PHI learning Pvt Ltd

Publication Year 2012

ISBN 9788120345379

ISBN-10 8120345371


Number of Pages 312 Pages
Language (English)


Change is the law of life. This precept holds for individuals and organi-zations alike. Radical change, called transformation,is not so frequent. Organizational transformation entails fundamental changes that encompass the entire gamut of the organization. A successful transformation exercise begins with formulating a set of Objectivesat the beginning and ends up with realizing the desired Outcomes.This book delves deep into the intricacies of the life cycle of organizational transformation and explains how it can be managed effectively adopting a systematic and step-by-step methodology. In this well-researched text, the author, J. Satyanarayana, with his vast and varied experience in the field of management and governance, gives a brilliant exposition of managing transformation. The book postulates the O2O(Objectives to Outcomes) framework as a seven-step methodology. The methodology, in a sense, is a meta-framework for transformation. It harmonizes and synthesizes altogether 40 sub-frameworks, which include some well-known concepts, such as Porter's Value Chain Framework, Kaplan and Norton's Balanced Scorecard, and Hammer's BPR framework. The author illustrates the O2O framework through a Case Study on Passport Seva Project, designed by him, and being implemented all over India to transform the quality of passport-related services provided to the citizens. This text, with its blend of theory and practice, would prove extremely valuable to the students of management and commerce. It should also be a valuable reference book to the administrators and management consultants. KEY FEATURES : By expounding the O2O methodology,the book addresses the managerial requirements of conceptualizing, designing and implement-ing major transformation projects. Focuses on the four principal dimensions of transformation, namely, Process, People, Technology,and Business Modelwhile explaining the major concepts. Interspersed with plenty of examplesto illustrate the concepts. Includes chapter-end review questionsto drill the students in self-study.