ISBN 9788177224313,Media Oragnization Management

Media Oragnization Management

Author:

Robert Trager

Publisher:

Dreamtech Press

Rs449

Publisher

Dreamtech Press

Publication Year 2004
ISBN-13

ISBN 9788177224313

ISBN-10 817722431X
Binding

Paperback

Edition 2nd
Number of Pages 462 Pages
Language (English)
Subject

Medicine: general issues

The book provides prospective and current media managers with considerable pertinent and useful information developed from rigorous academic research, court decisions, legislative actions, and the authors cumulative experience in mass media. Presented in a readable and interesting way, it helps students understand how to manage creatively in a challenging media environment
Scroll