The Interactive Marketplace

Author:

Keith T. Brown

Publisher:

‎ McGraw-Hill Education

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Publisher

‎ McGraw-Hill Education

Publication Year 2000
ISBN-13

9780071363433

ISBN-10 9780071363433
Binding

Hardcover

Number of Pages 268 Pages
Language (English)
Dimensions (Cms) 16.51 x 2.54 x 24.13
Weight (grms) 520
This work describes an advanced economy where the consumer is linked to the means of production of the products they are consuming. It looks at the effects of how business-to-business e-commerce will affect business-to-consumer relationships in interactive Internet-based systems.

Keith T. Brown

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