Strategy: An International Perspective

Strategy: An International Perspective

Author:

Bob De Wit

Publisher:

Cengage Learning India Private Limited

Rs609 Rs700 13% OFF

Availability: Available

Shipping-Time: Same Day Dispatch

Buy Now
    
Add to cart

Rating and Reviews

0.0 / 5

5
0%
0

4
0%
0

3
0%
0

2
0%
0

1
0%
0
Publisher

Cengage Learning India Private Limited
Publication Year 2014
ISBN-13

9788131525593
ISBN-10 8131525597
Binding

Paperback
Number of Pages 864 Pages
Language (English)
Dimensions (Cms) 20 x 14 x 4
Weight (grms) 1340

Now in its fifth edition, Strategy takes a truly global perspective. Retaining the unique 'paradox' approach of the previous editions whereby a series of contrasting viewpoints, readings and cases are provided to invite student and professional discussion and debate, this new edition takes the approach one step further to acknowledge the developmental role which China and India have had in the business world and includes strategic thinking philosophies from these countries. Unlike many other books on the subject, the philosophy at the heart of Bob de Wit's Strategy text is that an understanding of the topic of strategy can only be gained by grappling with a wider diversity of insights from many prominent thinkers and the clear recognition that there is no simple answer to the question of what strategy is. This new edition bridges West and East, North and South, with readings, cases, quotes and insights from around the globe.

Bob De Wit

Bob de Wit is director of the Strategy Academy, an international research and educational institution focusing on strategy, leadership and business innovation issues (www.strategy-academy.org). He is also managing director of Strategy Works, an international strategy consulting and coaching firm that facilitates boardroom decision-making and guides companies through processes of strategic renewal (www.strategy-works.com). Bob has a BA in Psychology from the University of Utrecht, an MBA from the Delft University of Technology and a Ph.D. in management from the Erasmus University in Rotterdam. From 1985 to 1996 he was a professor of strategic management at the Rotterdam School of Management. Since 1996 he has held a chair in Strategy at the Maastricht School of Management, where he also served as the Associate Dean for research from 1997 and 2001. Bob is an active member of the Strategic Management Society, where he serves as chairman of the Interest Group 'The Practice of Strategy', as member of the annual conference paper review committee and as a member of the McKinsey Best Paper Prize committee.
No Review Found