ISBN 9781259026546,Sales And Distribution Management

Sales And Distribution Management

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ISBN 9781259026546
Publisher

Tata McGraw - Hill Education

Publication Year 2013
ISBN-13

ISBN 9781259026546

ISBN-10 125902654X
Binding

Paperback

Number of Pages 552 Pages
Language (English)
Subject

Budgeting & financial management

This textbook, with its focused and precise approach, discusses all the important topics in sales and distribution management. It explains sales and distribution as integrated functions in marketing, under the following major headings - perspectives on sales management, the selling job and its challenges, distribution management, performance, motivation and training, success in selling, guides to sales people, lessons from sales superstars.