ISBN 9781439041307,Strategic Management

Strategic Management

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ISBN 9781439041307
Publisher

Cengage Learning

Publication Year 2009
ISBN-13

ISBN 9781439041307

ISBN-10 143904130X
Binding

Paperback

Edition International ed
Number of Pages 432 Pages
Subject

Management & management techniques

Provides a survey of modern management practice that integrates classic and contemporary principles. This text focuses on dynamic small to mid-sized \'local\' businesses and entrepreneurial issues, giving students real-world insights and practical skills they can apply when beginning or continuing their careers.
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