ISBN 9780070263628,Strategic Management And Business Policy

Strategic Management And Business Policy



Tata Mcgraw Hill Education Private Limited

Publication Year 2008

ISBN 9780070263628

ISBN-10 0070263620


Edition 3rd
Number of Pages 735 Pages
Language (English)


Strategic Management And Business Policy, published in 2008, contains the latest concepts and theories in this field of study. This edition is fully revised, and efficiently moves its focus from business policy issues to strategic management issues. The book is divided into seven parts. The first is titled Introduction to Strategic Management And Business Policy, and covers Basic Concepts of Strategic Management, and Corporate Governance. This is followed by the section Scanning the Environment. There are two chapters in this part of the book, and namely Environmental Scanning and Industry Analysis. Part 3 is about Strategy Formulation, and covers Situation Analysis and Business Strategy, and Corporate Strategy. The next portion of Strategic Management and Business Policy throws light on Implementation and Control, where the author speaks about Organizing for Action, Staffing and Directing, and Evaluation and Control. The last three parts concentrate on case analysis and strategic issues. Further, Strategic Management And Business Policy discusses four types of Indian industry profiles. These include Oil and Gas, Food Processing, Mobile Telecom, and Retail. Additionally, Kazmi has also laid emphasis on a variety of organizations like the public sector, family-owned business, NGOS, cooperatives, and more. An exclusive section has been allocated towards digitalization and internationalization strategies. With almost forty new case studies, this textbook is perfect for self-study. Presented in a student friendly format, graduate, and postgraduate candidates will greatly benefit by studying from this textbook. About the author :- Azhar Kazmi is an Indian professor and an author. He graduated with a B.E.(Hons.) Mechanical Engineering, Birla Institute of Technology & Science, Pilani in 1976. This was followed by an MBA from the R.A. Podar Institute of Management, University of Rajasthan, Jaipur. Kazmi completed his Ph.D in 1984 from Kurukshetra University. He later became an Assistant Professor there. In 1988, the author joined Aligarh Muslim University, where he held various positions like Chairman of Department of Business Administration, Dean of Faculty of Commerce, and Dean of Faculty of Management Studies and Research. Kazmi is currently working as a visiting professor at the Department of Management & Marketing, King Fahd University of Petroleum & Minerals, Dhahran, Saudi Arabia. He has co-authored Strategic Investment Decisions In Petrochemical Sector. The author has participated in many seminars across the world. He also holds academic titles and professional memberships in several international organizations and universities.