ISBN 9781865080482,Technoculture From alphabet to cybersex

Technoculture From alphabet to cybersex


Lelia Green


Allen And Unwin



Allen And Unwin

Publication Year 2007

ISBN 9781865080482

ISBN-10 1865080489


Number of Pages 288 Pages
Language (English)


Technology was once thought of only in relation to machines, manufacturing or the military. Now it pervades every aspect of our lives. In Technoculture, Lelia Green focuses on the technologies of communication, from things we dont even think of as technology, like the alphabet or electricity, to the rapidly-developing world of cyberspace. She argues that technology is never neutral, rather, it is closely linked to culture, society and government policy. Green looks at what drives technological change, and demonstrates that the adoption of new technologies is never inevitable. She also explores how a variety of technology cultures coexist and interact: industrial culture, media culture, information culture, and now technoculture. Some communities reap the benefits of technocultures, while others are bypassed or even damaged.

About the Author
Lelia Green is senior lecturer in the School of Communications and Multimedia at Edith Cowan University, Perth. She is editor of Framing Technology, and on the editorial board of the Australian Journal of Communication and Media International Australia incorporating Culture and Policy.

Table of Contents
1. What fuels technology change?
2. Technology adoption and diffusion
3. Domestication of technologies
4. Fragmenting mass media in the postmodern information society
5. Information policy in the information society
6. The public interest and the information divide
7. Mass media and the public sphere
8. Communication policy and regulation
9. Popular culture in technoculture
10. Gender, power and technology
11. Making sense of being in cyberspace
12. Technoculture and social organisatio