ISBN 9780324320282,The Future of Business: The Essentials

The Future of Business: The Essentials

Author:

MCDANIEL

,

GITMAN

Publisher:

Thomson Learning

Rs7441

Publisher

Thomson Learning

Publication Year 2005
ISBN-13

ISBN 9780324320282

ISBN-10 0324320280
Binding

Paperback

Edition 2nd
Number of Pages 464 Pages
Language (English)
Subject

General science

The Future of Business: The Essentials, 2e offers a brief yet complete introduction to business concepts and terminology using a student-centered, practical, and relevant approach. Stressing to students that "You Are the Future of Business," The Future of Business: The Essentials teaches students to navigate through the sometime stormy business environment by stressing important business issues such as customer satisfaction and quality, entrepreneurship, cultural and workplace diversity, ethics, global business, technology, teams, and e-business.
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