ISBN 9780070603363,The Strategic Partnering Pocketbook

The Strategic Partnering Pocketbook

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ISBN 9780070603363
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Tata McGraw Hill Education

Publication Year 2005

ISBN 9780070603363

ISBN-10 0070603367


Number of Pages 112 Pages
Language (English)

Political, socio-economic & strategic groupings

Following on from the successful 4e Strategic Partnering Handbook, this is a concise introduction to the culture, strategy, processes and people needed to make sustainable business relationships.
Key Features:

The book is the `little brother?, easy read, pocket paperback version of the much bigger `big brother? Handbook. Includes cartoon/illustrations to explain principles, concepts and practices, simplified text (dot points etc) for easy reading, practical check sheets and a diagnostic for learning and analysing , relevant industry case studies for inspiration and benchmarking. Also includes chapter objectives, case studies and chapter summaries.

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