Kogan Page Ltd
|Number of Pages
Investment & securities
Measuring return on investment (ROI) in training has become a major issue - not least because trainers now have to prove real benefits to increasingly budget-conscious organizations. Written by one of the leading experts in the field, this book provides trainers and senior human resource staff with all the information they need to understand how to assess both the tangible and intangible benefits of their training. Complete with detailed worked examples showing how all aspects of training effectiveness can be monitored and assessed, the book dispels the myths that can impede a successful evaluation of the economics of training and performance improvement.
This book answers the 'who, what, where, when, and why' of training return on investment by considering,
Who is a candidate for training ROI?
What exactly is training ROI?
Where do ROI calculations begin and end?
When should training ROI be measured?
Why should your organization even consider it?
...and also includes practical advice on the widely overlooked subject of communicating return on investment results to stakeholders.
About The Author
Patricia Pulliam Phillips is chairman and CEO of The Chelsea Group, a research and consulting company focused on accountability issues in training, human resources, and performance improvement.
Table of Contents
Chapter 1: The Need for ROI
Chapter 2: Who Should Use ROI?
Chapter 3: Building a Credible Process: The Evaluation Puzzle
Chapter 4: The ROI Methodology
Chapter 5: Stage 4: The Communication Process Model
Chapter 6: Overcoming Barriers and the Next Steps