Corporate Information Strategy And Management: The Challenges Of Managing In A Network Economy

Author:

Robert D. Austin

,

F. Warren McFarlan

Publisher:

McGraw Hill Education

Rs830 Rs2076 60% OFF

Availability: Available

    

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Publisher

McGraw Hill Education

Publication Year 2002
ISBN-13

9780071122917

ISBN-10 0071122915
Binding

Hardcover

Number of Pages 360 Pages
Language (English)
Dimensions (Cms) 21 X 17 X 2.5
Weight (grms) 440

Corporate Information Strategy and Management: The Challenges of Managing in the Internet Age, 6/E is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. It is a paperback derivative product that contains the same text portion found in Corporate Information Strategy and Management: Text and Cases, 6/e, but without the Harvard cases.

Robert D. Austin

Robert D. Austin is an innovation and technology management researcher and professor at Ivey Business School. He is best known for pedagogical innovations in the teaching of technology management, for his "artful making" research, which examines business innovation through the lens of art practice, and for his research documenting the neurodiversity employment movement.

F. Warren McFarlan

F. Warren McFarlan is the T.J. Dermot Dunphy Baker Foundation Professor of Business Administration, and Albert H. Gordon Professor of Business Administration, Emeritus, at Harvard Business School.
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