Target Busters: Memoirs of 8 Salespeople

Author:

Shekhar Trivedi

Publisher:

LiFi Publications Pvt Ltd

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Availability: Available

Publisher

LiFi Publications Pvt Ltd

Publication Year 2014
ISBN-13

9789382536413

ISBN-10 9382536418
Binding

Paper Back

Edition First
Number of Pages 201 Pages
Language (English)
Dimensions (Cms) 21.5 x 14 x 1.3
Weight (grms) 280

The book provides a rare insight into practical sales through the first hand experiences, stories, anecdotes of salespeople from across different types of industries. The book is a departure from the existing books in sales, in terms of, that it doesn't preach but narrates. The book fulfils the desire of people who want to know the practicalities in sales instead of getting lost in the vortex of concepts.

Shekhar Trivedi

Dr. Shekhar Trivedi is working as Professor in marketing with Dr. Gaur Hari Singhania Institute of Management & Research, Kanpur. His article on Direct Marketing won its place in the SOLUS, the golden jubilee issue of ‘Legendary Ad club of Bombay’ with other stalwarts of Indian Ad Industry. His case study on Retail was published under TCS