| Publisher |
Apress Media LLC |
| Publication Year |
2011 |
| ISBN-13 |
9781430236771 |
| ISBN-10 |
9781430236771 |
| Binding |
Paperback |
| Number of Pages |
220 Pages |
| Language |
(English) |
| Dimensions (Cms) |
17.81 x 1.27 x 25.4 |
| Weight (grms) |
322 |
Soft Landing: Airline Industry Strategy, Service, and Safety covers the immediate past, present, and future of the airline industry and its effects on consumers and the economy.
Aviation receives a disproportionate amount of news coverage in the popular press―not to mention chatter at cocktail parties and workplaces around the world. And why not? Aviation represents a sector of the U.S economy, for example, exceeded in size only by the real estate, healthcare, and automotive industries. Furthermore, hundreds of millions of people fly each year, including 80 million Americans
Andrew R. Thomas
Andrew R. Thomas, Ph.D. is a bestselling business author, whose books include Aviation Insecurity: The New Challenges of Air Travel, Air Rage: Crisis in the Skies, Aviation Security Management (three volumes), and The Final Journey of the Saturn V. His book The Distribution Trap was awarded the Berry-American Marketing Association Prize for the Best Book of 2010. He is founding editor-in-chief of the Journal of Transportation Security, contributing editor at Industry Week, and associate professor of international business at the University of Akron, Ohio. He has been interviewed by more than 1,000 media outlets and is a regularly featured analyst for CNBC, FOX News, and BBC. A million-mile flier, he has traveled to and conducted business in more than 120 countries on all seven continents.
Andrew R. Thomas
Apress Media LLC