| Publisher |
Morgan James Publishing |
| Publication Year |
2021 |
| ISBN-13 |
9781631953477 |
| ISBN-10 |
9781631953477 |
| Binding |
Paperback |
| Number of Pages |
224 Pages |
| Language |
(English) |
| Dimensions (Cms) |
13.97 x 1.27 x 21.59 |
| Weight (grms) |
269 |
Yes, It’s Possible to Build a Business around Your Expertise, Ideas, Message, and Personality. But First You Need to Realize ― YOU ARE THE BRAND.
It’s no secret that more people than ever before are building thriving businesses around their personal brands. But why do some create six- or even seven-figure businesses while so many others strive to make a consistent income?
Much of the personal brand space plays out in two ways. The first group of people sells a false version of themselves, thinking that image or perception alone will get them the results they seek. These folks don’t realize that attention isn’t owed, it’s earned.
Mike Kim
Mike Kim believes marketing isn’t about closing a sale, it’s about opening a relationship. This refreshing approach has made him a sought-after speaker, online educator, copywriter, and consultant to some of today’s top thought leaders and personal brands. He has also been a published contributor for leading business platforms including Entrepreneur.com, Inc.com, and the Huffington Post. Nowadays you’ll find him speaking at conferences, looking for the next great place to scuba dive, and occasionally sipping a glass of single malt―all while coaching, serving clients, and recording his top-ranked (and rated) podcast, the Brand You Podcast.
Mike Kim
Morgan James Publishing