Publisher |
The Creative Penn Limited |
Publication Year |
2020 |
ISBN-13 |
9781913321543 |
ISBN-10 |
9781913321543 |
Binding |
Paperback |
Number of Pages |
156 Pages |
Language |
(English) |
Dimensions (Cms) |
12.7 x 0.91 x 20.32 |
Weight (grms) |
164 |
You are an author. You turn ideas into reality in the shape of a book.
You turn the thoughts in your head into valuable intellectual property assets. You understand how powerful the written word can be. Now it's time to use your words to create a business plan to take your writing career to the next level - whatever that means for your situation.
I'm Joanna Penn and I've been a full-time author-entrepreneur for almost a decade. In this book, I'll guide you through the process of creating a business plan that will help you achieve your creative and financial goals.
It's relevant for fiction and non-fiction authors, as well as those who want to include other products, services, and income streams. It's also applicable whether you're just starting out or if you already have a mature author business. A plan helps at any stage of the journey.
Part 1 covers your business summary and author brand, taking you through the process of deciding the overall direction for what you want to achieve and who you want to serve.
Part 2 goes into the production process around your writing, publishing and licensing, products and services.
Part 3 covers your marketing strategy and author eco-system.
Part 4 goes into the financial side of your business, from mindset to revenue and costs, as well as paying yourself now and into the future.
The final chapter will give you a framework for simplifying your plan and turning it into achievable stepsacross a chosen timeline.
Joanna Penn
Joanna Penn is a New York Times and USA Today bestselling author of thrillers under J.F.Penn. She also writes inspirational non-fiction for authors and is an award-winning creative entrepreneur and international professional speaker. Her site, TheCreativePenn.com is regularly voted one of the top 10 sites for writers and self-publishers.
Joanna Penn
The Creative Penn Limited