Business Explained

Author:

Stephen Barnes

Publisher:

HODDER EDUCATION

Rs382 Rs795 52% OFF

Availability: Available

    

Rating and Reviews

0.0 / 5

5
0%
0

4
0%
0

3
0%
0

2
0%
0

1
0%
0
Publisher

HODDER EDUCATION

Publication Year 2003
ISBN-13

9780340782545

ISBN-10 0340782544
Binding

Paperback

Number of Pages 384 Pages
Language (English)
Dimensions (Cms) 24 X 18 X 1.5
Weight (grms) 697

Business Explained is an innovative new text for first year undergraduates on Business and Management courses. It offers a comprehensive introduction and overview of the issues and principles of Business and Management, and explores the interrelationship or all areas of business in an accessible and informative way.

The book is unique in its integrative approach, presenting the interactive and continually changing nature of the modern business world. A broad range of subjects are covered, including: business in the 21st century, competition, market orientation, product and price, costs and values, managing finance, measuring performance, human resources, new organisational structures and the ethics of business.

Stephen Barnes

Stephen Barnes is a highly experienced Business Studies Lecturer and freelance management trainer for business education. He is currently a visiting lecturer at Exeter University.
No Review Found