Every great business starts off with an idea. This book is about some of the best ideas used in business. Some simple ones based on common sense and others based on detailed research and brilliant intellect. These ideas are mined from the world’s best companies and business masterminds. One simple idea can be the catalyst which moves markets, inspires employees, and captures the heart and imagination of customers. These ideas will provide you with the inspiration to develop your thinking along new, creative lines, generating constructive ideas for change. Whether your business is ready to start or scale up to the next level, these exciting ideas will propel your organization to thrive.
Jeremy Kourdi
Hi, I'm Jeremy Kourdi, a writer, executive coach and consultant. I've written 27 books translated into 16 languages and much of my writing is co-authored with leading experts and good friends. I also enjoy working as a publisher and ghost-writer, helping people share their wisdom and insights with a wider audience.
I was formerly Senior Vice-President with The Economist Group and during my career I've been fortunate to have worked closely with market-leading organisations worldwide, as well as business schools, publishers and talented executives.
I have a Masters Degree in International Relations and I enjoy writing and speaking about business, leadership, politics and economics. Topics typically include, for example, 21st century leadership skills, future thinking, current challenges in international relations, succeeding with business strategy, the rules of innovation, the truths about talent, and essential coaching skills.
Jeremy Kourdi
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