This book covers advance concepts of pharmacognosy, phytochemistry, plant tissue culture, chromatographic techniques, herbal drug standardization, biotechnology applications and recent trends in natural product research. Each chapter is systematically presented with clear headings, subheadings, illustrations, flowcharts and tables to make complex concepts easy to understand. The text incorporates latest research findings, regulatory aspects and modern analytical techniques relevant to pharmacognosy and phytopharmaceutical sciences. Practical aspects such as extraction methods, isolation techniques, bioassays and evaluation of herbal formulations are highlighted to build research as well as industry-oriented skills. Real-life examples and case studies are included to connect theoretical knowledge with industrial and clinical applications. Written as per the latest PCI syllabus, the book aims to serve as a precise text for first and second year students of masters in pharmacy course.