ISBN 9781861523167,Exporting: A Manager's Guide to the World Market

Exporting: A Manager's Guide to the World Market


Prentice Hall

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ISBN 9781861523167
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Prentice Hall

Publication Year 1996

ISBN 9781861523167

ISBN-10 1861523165


Number of Pages 382 Pages
Language (English)

Medicine: general issues

The book is aimed at everyone at management level involved in international trade. It is particularly useful to managers with small- and medium-sized manufacturing and service companies growing toward new international challenges. The book will show the 'do it yourself' approach to exporting as well as how best to recruit and use intermediary help. This title focuses on how exporters can compete successfully in a global market. It shows how to get your export business started and how to expand it globally.