ISBN 9788184953459,The Steve Jobs Way

The Steve Jobs Way

Rs163 Rs250 35% OFF


Jaico Publishing House

Publication Year 2012

ISBN 9788184953459

ISBN-10 8184953453


Number of Pages 328 Pages
Language (Tamil)


s as only his closest associates have ever seen him, and to learn what has made him – and the mystique of his management style – capable of creating tools so extraordinary that they have remade three industries and have transformed the way we create, consume, and communicate with each other. Jay Elliot worked side by side with Steve as Senior Vice President of Apple and brings us his deep insider perspective of Steve’s singular iLeadership style – which encompasses four major principles: product, talent, organization, marketing. Jay shares the lessons that come out of Steve’s intuitive approach to show how the creative and technological brilliance of iLeadership can be utilized to drive breakthroughs in any organization, irrespective of size.