| Publisher |
Westland Books |
| Publication Year |
2022 |
| ISBN-13 |
9789395073721 |
| ISBN-10 |
9395073721 |
| Binding |
Paperback |
| Number of Pages |
232 Pages |
| Language |
(English) |
| Weight (grms) |
176 |
Rejection is inevitable in every stage of our lives. But what if this inevitability were a tool? What if it could be used as leverage to spring forward at every setback? What if there was a way to systematically process rejection and become a super-spring? Ambi Parameswaran—best-selling author, brand/leadership coach and former CEO of FCB-Ulka Advertising—was rejected at his dream job interviews, denied promotions and had clients turn down his business pitches. He now knows that he eventually succeeded because of these rejections and the way he handled them.
Spring is packed with tales of rejection and redemption. Walt Disney, The Beatles, Thomas Alva Edison, Michael Jordan, A.P.J. Abdul Kalam, author Amish, the founders of Infosys, and others have used rejections as a pivot to swing their careers and businesses around.
Ambi brings his decades of experience to bear on perhaps the vital life and career lesson you could learn from rejection. In Spring, he puts a gentle arm around your shoulders and helps you bounce back stronger than ever from every rejection.
Ambi Parameswaran
M. G. Parameswaran, or Ambi as he is popularly known, is a Brand Strategist and Founder of brand-building.com, a brand advisory. A large part of Ambis illustrious forty-year career was spent in advertising, first at Rediffusion and then a twenty-five year stint at FCB Ulka. He has worked on iconic brands and companies such as Tata, Wipro, Zee, TCS, Thermax, Indica, GSK, Tropicana, Abbott, ITC etc.
Ambi now reads, writes, teaches and coaches leaders across multiple domains. He is a guest faculty at IIM, Calcutta and IIM, Ahmedabad and an Adjunct Professor of Marketing at SPJIMR. His columns appear regularly in the Business Standard and the Mint, in addition to other business magazines and dailies. He is a distinguished alumnus awardee of IIT Madras, an alumnus of IIM Calcutta (who served for ten years on its Board of Governors), an AMP graduate from Harvard Business School and a PhD in management from Mumbai University.
Ambi can be reached at ambimgp@brand-building.com; he is active on LinkedIn and Facebook as Ambi Parameswaran and on Twitter as @ambimgp.
Ambi Parameswaran
Westland Books