ISBN 9788184121384,Discourses On Strategic Management

Discourses On Strategic Management


Dilip Roy

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ISBN 9788184121384
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Asian Books Private Ltd

Publication Year 2010

ISBN 9788184121384

ISBN-10 8184121385


Edition 2nd
Number of Pages 340 Pages
Language (English)


The text presents a systematic route for planning, which has been explained, in main, with a single case analysis. This has been done with an aim to develop, among the readers, requisite analytical acumen for strategic planning. There is an extensive coverage of tools and techniques for environmental analysis and diagnosis, identification of internal capabilities and generation of strategic alternatives for making the final strategic choice. Implementation aspects have been dealt with in details. In addition, checklists and analytical methods have been provided to induce objectivity in the thinking process.