ISBN 9780749460624,The Best Digital Marketing Campaigns in the World

The Best Digital Marketing Campaigns in the World

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ISBN 9780749460624
Publisher

Ingram Publisher Services

Publication Year 2011
ISBN-13

ISBN 9780749460624

ISBN-10 0749460628
Binding

Paperback

Number of Pages 224 Pages
Subject

Sales & marketing

With the enormous growth of the internet and social media sites, digital marketing is now worth more per annum than TV advertising in the UK. This book explores how businesses large and small have harnessed social media, blogs, forums, online video and email to boost their brand and attract customers.
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