ISBN 9780750699372,The Hidden Intelligence

The Hidden Intelligence

Publisher:

Routledge

Rs2954

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ISBN 9780750699372
Publisher

Routledge

Publication Year 1998
ISBN-13

ISBN 9780750699372

ISBN-10 075069937X
Binding

Paperback

Number of Pages 336 Pages
Subject

Management decision making

Explores what intuition is and is not, and why it is often hidden. This book explores how intuition in its various forms helps to create new products and marketing strategies at large organizations. It demonstrates that when it is used correctly, the intuitively-based decision is always correct.
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